WHAT WE DO:
The Federal Trade Commission (FTC) deals with issues that touch the economic life of every American. It is the only federal agency with both consumer protection and competition jurisdiction in broad sectors of the economy. The FTC pursues vigorous and effective law enforcement; develops policy and research tools through hearings, workshops, and conferences; and creates practical and plain-language educational programs for consumers and businesses.
The FTC's Division of Consumer and Business Education (DCBE) plans and implements public education campaigns for consumers and industry about fraud, deception, and unfair practices. DCBE produces, promotes, and disseminates educational messages and award-winning materials to consumers, businesses, and law enforcement officials through multifaceted communications and outreach programs.
WHAT WE OFFER:
Through our publications, online activities, efforts with other federal agencies and non-governmental organizations, marketing initiatives, and media outreach, we reach tens of millions of consumers and businesses each year. In Fiscal Year 2009, DCBE distributed more than 12 million English and Spanish publications, and recorded more than 30 million accesses of consumer and business information on the FTC Web site (www.ftc.gov).
The consumer information section of the site - www.ftc.gov/consumer- offers practical information on a variety of consumer topics, including: advertising claims; buying, leasing and renting cars; credit; debt collection; employment and job placement; identity theft; investment schemes; online shopping; scholarship scams; sweepstakes; telemarketing; work-at-home schemes...and more. FTC information can help you avoid rip-offs and exercise your consumer rights. So read up!
All FTC consumer and business publications and articles are in the public domain. Feel free to post them, reprint them, adapt them, or link to them.
DCBE's print materials are free and available in bulk. For more information, visit bulkorder.ftc.gov.
WHAT WE NEED:
DCBE is looking for partners to help us get the word out about mission-related activities. Your organization might:
Kid-ding Around at the FTC
As kids adjust to being back in school, it's time to encourage them to go back to the mall–the one at ftc.gov/YouAreHere, at least.
The site takes kids on an experiential journey that will help them become smarter consumers and understand their role–and the FTC's–in the marketplace. They can play games, design ads, chat with customers and store owners, and much more. As kids explore the mall, they learn how advertising affects them and how they benefit when businesses compete.
What exactly can kids do at the FTC mall?
$ Design their own ads and shoe sales.
$ Play a unique matching game that pairs cell phone styles with target audiences.
$ Investigate suspicious claims in a vitamin ad.
$ Figure out which pizza deal offers them the most for their money.
$ Watch a film premiere about the history of the FTC.
$ Guess the price of candy by considering supply, demand, and production costs.
$ Watch a misleading TV ad, and see its unfortunate consequences.
$ Determine whether a popular DJ's endorsement is really just an ad in disguise.
$ Learn how a merger between two ice cream shops could mean more chocolate chip cookie dough for everyone.
$ Learn why protecting personal information is important.
$ Build a social networking page that shows the consequences of thoughtless posts.
$ Learn how to spot and avoid frauds and scams like "miracle" products, "free" trips, job scams and bogus modeling offers.
Teachers, media specialists, and librarians can use the site in classroom activities related to consumer economics, government, social studies, history, language arts, and other related topics. There is background information for teachers and parents, things to talk about and do with kids to reinforce the lessons, buttons and banners to grab, and free print materials that can be ordered at bulkorder.ftc.gov.
Also new from the FTC is Net Cetera: Chatting With Kids About Being Online (www.ftc.gov/bcp/edu/pubs/consumer/tech/tec04.pdf). This guide gives adults practical tips to help kids navigate the online world.
Cyberspace offers so many ways of socializing and communicating online, but they all come with certain risks. This guide tells parents how to reduce the risks by talking to their kids about how they communicate–online and off–and helping kids engage in conduct they can be proud of. Net Cetera covers what parents need to know, where to go for more information, and issues to raise with kids about living their lives online.
The FTC is seeking partners to help distribute Net Cetera to parents. To order free copies, visit bulkorder.ftc.gov.
Colleen P. Tressler
Senior Project Manager
Division of Consumer and Business Education
Federal Trade Commission
600 Pennsylvania Ave, NW, Mail Drop NJ-2267
Washington, DC 20580
202-326-2368; fax: 202-326-3574
Jump$tart Coalition for Personal Financial Literacy