Understanding personal finance and having the discipline to manage a budget and save for the future are key factors toward achieving personal life goals. Building knowledge about personal finance – or financial literacy – enables people of all ages to manage their financial lives with confidence.
Fifth Third Bank is committed to increasing the financial literacy of people living in the communities it serves. With that in mind, we’ve developed financial empowerment programs that provide access to the information and tools that contribute to good financial decisions.
Because reaching individuals at an early age is important, Fifth Third has developed financial empowerment programs geared toward kids, teens, and adults.
Since 2004, Fifth Third has offered a financial literacy program that reaches children at an early age to teach them about the importance of good education, finances and personal responsibility. The Young Bankers Club (YBC) is geared toward fifth-grade elementary school students, offering a customized curriculum that meets local and state educational standards for mathematics.
More than 7,000 students have graduated from Young Bankers Club since its inception. YBC teaches kids the basics about money, including what it is and how people get it, the importance of saving and how education and career choices affect their future.
Young Bankers Club was re-launched as a new program in 2012, featuring an updated, revised and expanded curriculum. It also incorporates more real-world activities and an interactive video game challenge for students. The program is taught inside school classrooms, often by a Fifth Third Bank employee mentor. YBC can also be tailored to be taught by the teacher, and can be taught as a five- or 10-week program, or adapted to meet a teacher’s own lesson plans. YBC includes special field trips to a Fifth Third Banking or Operations Center.
VP & Manager of Outreach and Strategic Initiatives
Jump$tart Coalition for Personal Financial Literacy