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02/07/2014 - H&R Block

H&R Block

WHAT WE DO:
Funded by H&R Block Inc. (NYSE: HRB), the world's largest consumer tax services provider, H&R Block Dollars & Sense provides educators and students with personal finance curriculum and resources to increase financial literacy among teens. Since 2009, H&R Block Dollars & Sense has awarded teens and educators more than $4 million in grants and scholarships. For more information, visit hrblockdollarsandsense.org.

WHAT WE OFFER:
Mind on My Money, Money on My Mind
To help students tackle their money management fears and challenges, H&R Block Dollars and Sense has teamed up with DoSomething.org for a partnership that brings millions of college students new, free and interactive personal finance resources kicking off with Mind on My Money, a series of interactive workshops that make discussing finance relatable and engaging. The easy-to-follow workshops combine DoSomething.org’s expertise in rallying young people around important issues, and H&R Block Dollars & Sense’s commitment to increasing teens’ financial fitness. With a goal of 5 million active members by 2015, DoSomething.org is one of the largest organizations in the U.S. for teens and social change. Join us at www.DoSomething.org.

WHAT’S NEW:
Would You Rather?
In addition to Mind on my Money, H&R Block and DoSomething.org have partnered for “Would You Rather?”, an interactive SMS text message experience that asks teens to choose between multiple penny-pinching situations. Since, on average, teens send more than 3,300 texts a month and text messages have a 99 percent open rate, it’s an effective medium to reach young people. Teens can challenge their friends to the experience and engage in a conversation around crazy ways to save money. For example, participants will be asked, “Would you rather A) take a date to the drive thru; or B) pick your date up on your Razor scooter?” The experience is followed by action steps and tips to get teens thinking about and saving for their financial future.

CONTACT INFORMATION:
Farah Sheikh
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