A Nationwide Collaborative Effort
Throughout the month of April, organizations across the country conduct a variety of events and carry out initiatives designed to improve financial literacy, especially among our nation’s youth, and to promote financial well-being for all consumers.
The Jump$tart Coalition is the original promoter of April as Financial Literacy Month, which evolved from Youth Financial Literacy Day, introduced by the National Endowment for Financial Education (NEFE) two decades ago as an activity of its High School Financial Planning Program.
NEFE turned Financial Literacy Day over to the Jump$tart Coalition to promote among its network of national partners and state coalitions. Jump$tart Coalition expanded the day in 2000 when it began promoting April as Financial Literacy for Youth Month and later, simply Financial Literacy Month. April is sometimes referred to as National Financial Capability Month, but whatever the label, the effort to raise awareness about the importance of financial literacy and the need for effective financial education is a cooperative mission and a shared goal.